Small Business SEO Consultant

How Our SEO Consultation Services Differ

Booking our SEO consultants is an affordable way for smaller businesses to compete against more established companies in Google’s search engine results. We help SMBs disrupt the market and bring many benefits:

• Proven SEO Expertise In Many Industry Niches
• Thought-Leading SEO Strategies We Know Work
• Passionate Experts Who Love What They Do
• Flexible SEO Campaigns For Lower Budgets
• Fiction Points Identified Quickly By Our Experts
• Assistance With Off Page & On Page Optimisation
• Insightful Competitor Analysis To Close Gaps

Forget impersonal managers or un-caring sales staff who are only in it for the money.

Work with genuine SEO experts who love what they do. Our bread and butter is helping small businesses grow their brands online through the power of search.

All work is completed in-house (no outsourcing) while clients directly communicate with Tom and Karan.

Karan Mahindru

Karan’s passion lies in helping small businesses grow to have a strong digital presence in saturated and competitive markets.

✔ Technical SEO Specialist

✔ Exposed To AUS & NZ Markets

✔ Track Record Of Growing Businesses

✔ Reliable And Thought-Leading

Karan has a strong technical background and a key focus on all fundamental pillars of SEO: Content, Authority And Technical.

Karan has worked on campaigns for world-renowned brands such as Footlocker, Crown Plaza Hotels, Choosi, and ChildFund as well as large institutions including The Real Estate Institute of NSW to name a few.

An SEO consultant is hired for many reasons due to their versatility and ability to provide a wide range of optimisation services.

Due to the vast experience of our SEO Specialists, our marketing team can effectively analyse and document any major friction points in the functionality of a website from a technical perspective.

Our SEO audit will provide a clear and actionable roadmap designed to strengthen the overall functionality of your website.

This comprehensive analysis will identify areas for improvement in both user experience and further search engine optimisation.

Keyword research is an essential element of any SEO strategy.

It involves researching and identifying commercial or target keywords that a website should aim to rank for to sell goods and services through Google and other engines.

By leveraging an experienced SEO expert, businesses can find search terms it never even thought of, improve website rankings for these keywords to generate more search traffic.    

As part of our SEO consulting services, we also provide a detailed look at competitors.

This is invaluable to businesses of all sizes, as it allows them to further understand how a competitor is generating leads through organic traffic using content, link-building and technical aspects.

This allows a small business to reverse engineer the online success of competitors to close the gap for tangible results.

Our consultants will bring lots of technical SEO expertise to the table and can assist with many aspects of on-page SEO including:

• Optimising Metadata: Ensuring page titles, descriptions and headers contain commercial search queries.
• Improving Navigation: Fixing broken internal links across the site and improving menu titles.
• Improving Content: Optimising and refreshing old content, sprinkling profitable keywords into blog posts and service pages and assisting with new content creation, all to attract paying customers.
• Improving Site Speeds: Analysing Core Web Vital Signals and working with developers to improve general performance.
• Enriching Pages: Adding schema markup (star ratings, breadcrumbs) to pages, ensuring featured images are present for an improved look in organic search results.

Off-page/site SEO is as important as on-page when building favour with search algorithms. Our small business SEO experts can build valuable signals to search crawlers through other ways (not just through your website) for additional web traffic which include:

• Linkbuilding: Although not as important in 2024, building links still acts as a vote of confidence for search engines. A stronger backlink profile can improve a website’s ranking potential.  Our small business SEO can devise effective strategies to acquire high-quality backlinks from reputable websites.
• Social Media Marketing: If you are a small business owner selling a large number of e-commerce products, then our small business SEO experts can further promote your content and engage with audiences through your social media platforms.

For content to rank well, it needs to be fresh, up-to-date, engaging and above all else satisfy users’ search intent when they land on your page from a search query.

As part of our SEO services, our experts can scrutinise and further optimise existing website copy so that it aligns with search engine algorithms and user intent.

This can include identifying better-targeted keywords to incorporate into existing pages, crafting more enticing titles and ensuring the readability in existing copy is optimal for both organic search results as well as user experience.

We also offer copywriting services for new content creation.

If you are a local business, then our consulting SEO services can also help you rank better for a specific area. By developing a customised SEO campaign to optimise for this area, local businesses can improve visibility in Google’s search results. These include:

• Claiming or optimising a Google Business Profile.
• Devise an SEO process for generating more Google reviews.
• Building links from local directories (citations).
• Optimising copy for local search terms with high search volume.

Most businesses, SEO companies and experts will need to rely on data to make informed decisions (including throughout the SEO process).

This means that tracking and other tools will need to be set up if this hasn’t already been done. If assistance is required by a small business owner, our consultants can help set them up, this includes the following:

• Google Search Console
• Google Analytics
• Google Tag Manager
• Other Third Party Marketing Tools

Launching a small business SEO campaign with Business Medics gives you exclusive access to our custom dashboards and real-time reporting.